In the last lesson I shared with you the number one problem that all content creators and bloggers on the web struggle with the most.
Traffic is something we all need and the more targeted traffic we can get coming to our blogs, email funnels, and product pages the more money we will ultimately make.
Let me say that once again…
The more targeted traffic you can bring to your product the more sales you will generate.
The problem for a beginner like yourself is that it can take a long time to get the ball rolling. I don’t want you working your ass off for 6 months before you even start to see some money coming in.
I want you to start making money right away, possibly within your first few weeks and at the latest first month of working online.
When I published my first course on Udemy I didn’t have a blog or any kind of traffic going to my courses, they just sold on the platform all by themselves…
By month two I was making over $200 a month and then 6 months later I had my first $1000 month.
This is exceptionally fast when compared to traditional blogging or content marketing. This is why I recommend that the first product you create for your business is a Udemy course.
My Outline For Creating Online Courses That Sell
In this lesson I’m going to outline in a little bit more detail what I did to help sell my courses on Udemy and what I’d recommend you do if you were to start over and repeat the process I did from scratch.
Here is the process that I would recommend you take:
1. Try To Create At Least 1 Course Every 1-2 Months
The more courses you have on Udemy the better. Some courses will out-sell others and some will make less but in my experience the more courses you have the more potential money you can make.
Udemy allows you to do 2 promotional emails every month so you can use these to market your courses to your existing students. Students will also check out your other courses if they enroll in one of yours and have a positive experience.
I’ve noticed this to be true with even free enrollments or free courses. If people like your free content they will consume your paid content. This is fundamentally how content marketing and blogging works.
I regularly see the same student enroll in multiples of my courses simply because they like the way I teach.
If you can try to create 1 course every month you should be well on your way to making some good money on Udemy.
The Higher Your Course Is Ranked The Better It Sells
The higher up in rankings your course is the better it will sell. This is simply because more people will be exposed to your course.
Also since more people will be seeing your course the vast majority of them will be people who have bought Udemy courses in the past and will have a higher conversion rate.
Udemy also sends out promotional emails that directly promote courses that are ranked well and selling better than other courses.
You got a high quality course that sells well and has lots of students and reviews, than Udemy will let potential students know because these types of courses convert extremely well.
I got my courses ranked well on Udemy by giving away free coupons, getting lots of reviews,students and having high ratings for my courses.
These factors influence the ranking of your Udemy Courses.
You Can Use Udemy To Funnel Traffic To Your Online Platforms
Since a large portion of my 60,000 students on Udemy came from free coupons and free courses I needed some way to make good use out of all those potential email addresses.
Udemy doesn’t let you have your students email address but it does let you send 4 educational emails per month. I took advantage of this and started making YouTube videos and blog posts that were related to my course topics.
This is what allowed me to get over 3000 subscribers on my YouTube Channel and help boost views to my videos. This is something that every instructor on the platform should be doing but rarely do I ever see fellow instructors doing this at all.
To sum things up here is what I did that lead me to having success with Udemy and I reccomend you do the same:
- Regularly create new courses on Udemy
- Market your new courses to your existing students
- Get as many students and reviews as possible to get eyeballs on your courses
- Funnel all that free traffic back to your blog/ email list / social media platforms
- Start selling your courses on your own blog
In a nutshell that’s what I did and that’s what I’d recommend you do as well.
Of course it isn’t that simple…
And that’s why for those of you who need a little bit of extra help I’ve created my “How To Create Your Very First Successful Online Course” program.
This program will show the exact process that I use to build my online courses.
If you are having troubles getting your course online for whatever reason then this course is for you.
The whole purpose of How To Create Your Very First Successful Online is to get your first course published ASAP so you can start making money.
That’s it and it’s as simple as that.
Of course this isn’t for everyone but if you want to get serious and make some real passive income then I’d recommend you check it out.
See you in the next lesson.